BazSite

Which pages a business website needs

Updated November 7, 2026 · 2 min read

In short

A good business website has a home page, a page for each service, about, FAQ, contact, and later a blog. Beyond that it needs an accessibility statement and a privacy policy. The rule: every important customer question gets a page, and every page answers one question.

The basic pages

PageWhat it does
HomeExplains in a second what you do, where and for whom, and leads on
ServicesA page for each service, with details, the process and questions
AboutWho's behind the business and why to trust you
FAQAnswers what people ask before they call
ContactPhone, WhatsApp, a form, area and hours
BlogArticles that bring traffic from Google over time
Accessibility statementRequired for many businesses, depending on the country
Privacy policyWhat happens with the details people leave in the form

Why a page for each service

One page with all the services won't show up on Google for any of them. A page for "couples therapy" and a page for "anxiety therapy" can each show up for its own search, and answer exactly what the searcher needs.

Pages worth adding

  • Area pages, if you serve several cities, with real content for each area.
  • Work or projects, for fields where you see the result.
  • A price list, even "from" prices, to filter inquiries.
  • Reviews, real and with the customers' permission.

How BazSite plans the pages

The system checks what your customers search for, and plans the pages and articles from that, so every page has a keyword of its own and no two pages compete for the same search.

Built into BazSite, no plugins

In WordPress, Wix and Shopify most of these take plugins or apps, each with its own settings, updates and fees, and most only work when someone runs them by hand. In BazSite they're part of the system, included in the plan and run on their own.

SEO analysis and one-click fixes On plans with SEO

An SEO score for every page and article, and with "Help me fix it" the AI writes the fixes themselves: the Google title and description, a missing paragraph, questions and answers. You approve each suggestion with a click.

In WordPress: An SEO plugin (like Yoast or Rank Math) that gives a score, and you write the fixes yourself.

Descriptions (alt text) for every image On plans with SEO

The system shows which images on the website are missing a description, and with one click the AI looks at each image and writes its description in the website's language, for Google and for blind visitors.

In WordPress: Writing them by hand, image after image, or yet another plugin.

Change text in plain words

Write "shorten the About page and add the opening hours", and see before and after for every part of the page. It works on the whole website at once too, and nothing goes live without your approval.

In WordPress: Editing by hand in the block editor or a page builder.

Change the design in plain words

Write "rounder buttons and dark blue headings", and see the page before and after, on desktop and on a phone, before you approve.

In WordPress: CSS code, theme settings or a page builder.

Ready for AI search (GEO)

Every website is open to the crawlers of ChatGPT, Claude and Perplexity, with an llms.txt file that sums up for them who the business is, how to reach it and what's on the website, and with structured data about the business, its questions and answers and its articles. Every new article opens with a direct answer, exactly what AI engines quote.

In WordPress: An SEO plugin (like Yoast) for structured data and llms.txt, and setting it up.

New articles every month On plans with SEO

The system picks topics from keywords that aren't on Google's first page yet, writes the articles and sends them to you for approval, or publishes on its own if you chose that.

In WordPress: Writing by hand, or an AI plugin that writes an article when asked, with no link to your Google rankings.

Built-in catalogs Depending on the plan

Listings for a realtor, treatments for a clinic, memberships for a gym: your own fields, a page for every item, a list with filters and a map. Adding an item is like filling in a form.

In WordPress: A content type with ACF or Pods, a loop built in Elementor and a filter plugin, each needing setup and updates.

A weekly website check-up

Once a week the system goes over the website and emails you about broken links, heavy images, pages without a Google title and a contact form that doesn't work.

In WordPress: A plugin or an outside monitoring service.

Accessibility check

The system goes over every page of the website against the accessibility standard (WCAG 2.1 AA) and shows what to fix: images without a description, colors without enough contrast, fields without a label and more. A color that fails is fixed with a click. Every website includes an accessibility statement.

In WordPress: An accessibility plugin or an outside scanner.

The full comparison: what's built into BazSite and what needs a plugin elsewhere →

FAQ

How many pages does a small business website need?

There's no fixed number. Usually between 6 and 15 pages to start, depending on the number of services, plus articles over time.

Can I start with one page?

You can, but one page suits a campaign, not ranking on Google. See Landing page or website.