BazSite
Who it's for

Website for beauticians and beauty studios

In short

Beauty clients want to see the studio, understand which treatments you offer and roughly what they cost, and book easily. A good website does that in a few seconds from a phone. BazSite builds a website like that from a questionnaire, with a clean design that suits your studio.

No credit card · then from $12 a month, hosting and VAT included

What a beauty studio's website needs

  • A clear list of treatments. Facials, hair removal, brows and lashes, makeup. For each treatment, a few words on what it includes and who it suits.
  • Real photos. Of the studio and of your work (with the clients' permission). Stock photos look generic.
  • Booking in one tap. A floating WhatsApp button, phone, or a link to your booking system.
  • Area and hours. "Beautician in Miami" is the search. The city needs to appear on the website.
  • FAQs. "How long does it last?", "Is it right for sensitive skin?", "Is there parking?".

Why a website and not just Instagram

Instagram is great for showing your work, but someone searching Google for "facial in Santa Monica" won't reach your profile. A website shows up in searches, puts all the information in one place, and sends people who want to see more to Instagram.

How it works with BazSite

Fill in a questionnaire about your treatments, area and style, and upload a logo and photos if you have them. The system writes the content, designs and builds. After launch you add treatments or change prices yourself, or write in plain words what to change.

See a demo website for a beauty studio

Built into BazSite, no plugins

In WordPress, Wix and Shopify most of these take plugins or apps, each with its own settings, updates and fees, and most only work when someone runs them by hand. In BazSite they're part of the system, included in the plan and run on their own.

SEO analysis and one-click fixes On plans with SEO

An SEO score for every page and article, and with "Help me fix it" the AI writes the fixes themselves: the Google title and description, a missing paragraph, questions and answers. You approve each suggestion with a click.

In WordPress: An SEO plugin (like Yoast or Rank Math) that gives a score, and you write the fixes yourself.

Descriptions (alt text) for every image On plans with SEO

The system shows which images on the website are missing a description, and with one click the AI looks at each image and writes its description in the website's language, for Google and for blind visitors.

In WordPress: Writing them by hand, image after image, or yet another plugin.

Change text in plain words

Write "shorten the About page and add the opening hours", and see before and after for every part of the page. It works on the whole website at once too, and nothing goes live without your approval.

In WordPress: Editing by hand in the block editor or a page builder.

Change the design in plain words

Write "rounder buttons and dark blue headings", and see the page before and after, on desktop and on a phone, before you approve.

In WordPress: CSS code, theme settings or a page builder.

Ready for AI search (GEO)

Every website is open to the crawlers of ChatGPT, Claude and Perplexity, with an llms.txt file that sums up for them who the business is, how to reach it and what's on the website, and with structured data about the business, its questions and answers and its articles. Every new article opens with a direct answer, exactly what AI engines quote.

In WordPress: An SEO plugin (like Yoast) for structured data and llms.txt, and setting it up.

New articles every month On plans with SEO

The system picks topics from keywords that aren't on Google's first page yet, writes the articles and sends them to you for approval, or publishes on its own if you chose that.

In WordPress: Writing by hand, or an AI plugin that writes an article when asked, with no link to your Google rankings.

Built-in catalogs Depending on the plan

Listings for a realtor, treatments for a clinic, memberships for a gym: your own fields, a page for every item, a list with filters and a map. Adding an item is like filling in a form.

In WordPress: A content type with ACF or Pods, a loop built in Elementor and a filter plugin, each needing setup and updates.

A weekly website check-up

Once a week the system goes over the website and emails you about broken links, heavy images, pages without a Google title and a contact form that doesn't work.

In WordPress: A plugin or an outside monitoring service.

Accessibility check

The system goes over every page of the website against the accessibility standard (WCAG 2.1 AA) and shows what to fix: images without a description, colors without enough contrast, fields without a label and more. A color that fails is fixed with a click. Every website includes an accessibility statement.

In WordPress: An accessibility plugin or an outside scanner.

The full comparison: what's built into BazSite and what needs a plugin elsewhere →

This is what it can look like

A demo website for beauty and skincare that we built for a made-up business, so you can see what a BazSite website in your trade looks like. Yours is built around your own business, with your design, colors and content.

View the demo website

FAQ

Can I show a price list?

Yes. A full price list or "from" prices, as you prefer.

Can I connect the website to a booking system?

Yes, with a button or a link to the booking system you already use.